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George David Hughes

George David Hughes, business educator. Served to lieutenant junior grade United States Naval Reserve, 1952-1955; Member American Academy Management, American Marketing Association, Society for Consumer Psychology.

Background

  • Hughes, George David was born on January 27, 1930 in Collingswood, New Jersey, United States. Son of Edgar M. and Lillie C. (Snyder) Hughes.

  • Education

    • Bachelor of Science in Business Administration, Drexel University, 1952. Master of Business Administration, University Pennsylvania, 1960. Doctor of Philosophy, University Pennsylvania, 1963.

    Career

    • Sales representative Burroughs Corporation, Philadelphia, 1955-1958. Visiting lecturer Johns Hopkins University, Baltimore, 1960-1961. Visiting associate professor University California, Berkeley, 1966-1967.

      Assistant professor Cornell University, Ithaca, New York, 1963-1966, associate professor, 1966-1972. Burlington professor business University North Carolina, Chapel Hill, since 1972. Visiting professor Harvard University, 1978, 83.

      Consultant on jury trials, evaluation of advertising, television programs, movies. Founder, president Decision Labs, Ltd., since 1987.

    Major achievements

    • Avocations: tennis; golf.

    Works

    • Author numerous books on consumer behavior, marketing strategy, microcomputer applications. Contributor articles to professional journals.

    Membership

    Served to lieutenant junior grade United States Naval Reserve, 1952-1955. Member American Academy Management, American Marketing Association, Society for Consumer Psychology.

    Personality

    Interests

    Avocations: tennis; golf.

    Connections

    • Married Elizabeth Jane Barrett, September 15, 1966. 1 child, David Barrett.
    • father: Edgar M. Hughes
    • mother: Lillie C. (Snyder) Hughes
    • spouse: Elizabeth Jane Barrett
    • child: David Barrett Hughes
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    Nationality
    • 1952
      Drexel University
    • 1960
      University Pennsylvania
    • 1963
      University Pennsylvania
    • 1955 - 1958
      Sales representative Burroughs Corporation
      Philadelphia, Pennsylvania, United States
    • 1960 - 1961
      visiting lecturer, Johns Hopkins University
      Baltimore, Maryland, United States
    • 1963 - 1966
      assistant, professor Cornell University
      Ithaca, New York, United States
    • 1966 - 1967
      visiting associate, professor University California
      Berkeley, California, United States
    • 1972
      Burlington professor, business University North Carolina
      Chapel Hill, North Carolina, United States
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