Background
Altrocchi, Sally Archer was born on September 4, 1960 in Bethesda, Maryland, United States. Daughter of Paul Hemenway and Pencie Altrocchi.
Altrocchi, Sally Archer was born on September 4, 1960 in Bethesda, Maryland, United States. Daughter of Paul Hemenway and Pencie Altrocchi.
Bachelor, Stanford University, 1982.
Sales assistant Station KOFY-television, San Francisco, 1982-1984. Media assistant Macy's Broadcast Advertising, 1984-1985. Media buyer Western International Media corporation, 1985-1988.
Local sales professional Station KSBW-television, Salinas, Monterey, 1988-1989, national sales manager, 1989-1990. General sales manager Station KSMS-television, Salinas-Monterey, 1991-1992. Executive Mediaforce Ad Agency, Italy, 1992-1994.
International marketing director Gucci, Italy, 1994-1997. Director public relations and advertising Prada, Italy, 1997-1998, Sally Altrocchi International Communications, Milan, since 1998. Student television Production Workshop, Stanford University, Palo Alto, California, 1981.
Internship committee Bay Area Society for television, Advertising and Radio, San Francisco, 1984-1988. Media planning class Media Directors Council, San Francisco, 1986. Participant broadcast sales seminar Gillett Group, Inc., Virginia Beach, Virginia, 1988.
Chair Acquired Immune Deficiency Syndrome Peer Education, Monterey Bay area, 1989-1990. Member Junior League, San Francisco. Member Ad Club Monterey Bay (president 1988-1991), Junior League (Monterey, committee chair 1988-1990).