Background
Lewis Bergman Maytag, I was born on August 24, 1888, in Newton, Iowa, United States. He was the son of the founder, Frederick Louis Maytag I. and Dena B. (Bergman) Maytag.
Lewis Bergman Maytag, I was born on August 24, 1888, in Newton, Iowa, United States. He was the son of the founder, Frederick Louis Maytag I. and Dena B. (Bergman) Maytag.
Lewis Maytag I was a 1910 mechanical engineering graduate of Iowa State College (now Iowa State University of Science and Technology).
Lewis Maytag I began his full-time employment at Maytag Company in 1910, was named a director in 1911, a vice president in 1918, and president in 1921 when Frederick Loius decided to spend more time in Chicago on projects not related to the washing machine business.
Lewis Maytag I used his mechanical engineering knowledge to promote a vastly improved washing machine design, the major features being a polished cast aluminum tub and an agitator mounted on the bottom of the tub. He also recognized the importance of a strong sales and marketing program for the company’s success.
In 1926 Lewis Maytag I resigned as president and director of the company to pursue other interests, and his brother Elmer assumed the presidency.
In 1934 Lewis Maytag I and his family moved permanently to Colorado Springs, Colorado, where he was active in business and social circles. At the request of Fred II, L. B. returned to the Maytag board in 1940 after the death of Elmer Henry, and he served as a trusted adviser to his nephew for 23 years. In 1966 he resigned from the board in favor of his son Lewis Jr.
Lewis Maytag I, known nationally in golfing circles, was one of the founders of the Augusta National Golf Club. In 1955 he was selected to direct the construction of the U.S. Air Force Academy golf course. His "Sedgefields Plantation" at Union Springs, Alabama, was home to the National Amateur Free-For-All [bird dog] Field Trials.
In 1924 Lewis Maytag I married Catherine Beckman, and they had four children: Lewis Jr., James, David, and Catherine (Edborg).