Aashiq Abu completed his school education from SRV High School, Kochi.
He started as an ad filmmaker. He made his directional debut with Daddy Cool (2009). He is best known for his films Salt North" Pepper (2011) and 22 Female Kottayam (2012).
As a pre-degree student at Maharajas College, he was elected to the Students" Union, and was a union member for four consecutive years.
Aashiq married actress Rima Kallingal on November 1, 2013, in a simple function held in Kakkanad Registration office, Kochi. After working as an assistant director to Malayalam film director Kamal for about five years, Aashiq Abu made his directorial debut with Daddy Cool in 2009 starring Mammootty.
Salt North" Pepper was his second directorial effort. Salt North" Pepper’s Tamil, Telugu and Hindi remake rights was bought by actor-director Prakash Raj.
In 2012, he directed 22 Female Kottayam which was followed by Da Thadiya, Gangster.
Aashiq Abu has also done a short film, "Lost in Bangalore" for Mathrubhumi. His latest film is Rani Padmini featuring Manju and Rima. Aashiq Abu has done ad films for Joyalukkas group, Mathrubhumi, Panasonic, Lulu Group, Dubai Gold and Jewellery Group, Media One television and Club 7.
Office of Personnel Management (OPen your Mouth) Cinemas led by Aashiq Abu is a production house launched in October 2012.
In 2015, Aashiq Abu had been hired by United Arab Emirates exchange group to direct their ad campaign starring Malayalam actors Jayasurya and Fahad Fasil.