Career
Payet began his career in the 1970s, and, for a decade, he served as an assistant director on shoots for Philippe Labro and Claude Vidal. In 1973 and 1974, he oversaw the staging of pornographic comedies produced by Lucien Hustaix, such as Gambling Dens (Les Tripoteuses) or The Pleasures (Les Jouisseuses), before launching himself into the profession with the pseudonym of "John Love". Not shying from extreme or deviant sexual practices and amateur actors, Alain Payet cast a 287-pound actress, nicknamed Groseille (Currant), in the movie Sexplosion makes black, and he cast the dwarf Desire Bastareaud as the lead actor in films like Les Gourmandes du sexe (The Gourmet sex) and Les Aventures érotiques de Lili pute (The Erotic Adventures of a Little Whore Lili).
In 1985, he launched the fashion of "Hard-Crad" with the film Louisiana Doctoresse a de gros seins (The doctor has big tits), which remains one of the best selling erotic video of the 1980s in France.
In the traditional film industry, he produced some B-movies, like L"Émir préfère les blondes (The Emir prefer blondes), with Paul Préboist or, for Eurociné production company,Train spécial pour Hitler (Special Train for Hitler) and Helga, la louve de Stilberg (Helga, She Wolf of Stilberg). His favorite maxim was: "Those who do not masturbate to porn movies are sick".