Career

A similar story is told about Ralph East. Morris, who created an electric light set using a telephone switchboard in 1908. Earlier electric Christmas tree lights had been used in 1885 in Grover Cleveland"s White House, and in 1882 at the home of Edward H. Johnson, a vice-president of the Edison Electric Light Company. Nevertheless, in 1925, Sadacca"s company, enjoying success in the new Christmas light business, proposed that several companies then competing for the market join together as a trade organization.

The name of the organization was The National Outfit Manufacturer"s Association.

The association merged into a single company the following year, and began several decades of dominance in the rapidly growing Christmas lighting market as the NOMA Electric Company.