Babette Kass

Background

Kass, Babette was born in 1920 in New York City. Daughter of David and Sadie Gertrude (Fischel) Kass.

Education

Bachelor, Hunter College, 1940. Master of Arts, Columbia University, 1945.

Career

Director advertising and marketing division, senior research associate Bureau Applied Social Research, Columbia University, New York City, 1948—1955. Technical director research Young & Rubicam Advertising Agency, 1955—1960. Owner Babette Kass Creative Research, Sun City, Arizona, since 1960.

Achievements

• Babette Kass has been listed as a noteworthy advertising and marketing researcher by Marquis Who's Who.

Membership

Fellow: American Sociological Association. Member: American Marketing Association, American Association Public Opinion Research.

Connections

Married Jacob M. Miller, January 15, 1967.

Father:

David Kass

Mother:

Sadie Gertrude (Fischel) Kass

Spouse:

Jacob M. Miller