Background
Janavaras, Basil John was born on November 1, 1943 in Corinth, Corinth, Greece. Son of John Basil and Loukia Demetra (Tzakona) Janavaras. came to the United States, 1962.
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book
The Global Marketing Management System
(The Global Marketing Management System (GMMS) provides a ...)
The Global Marketing Management System (GMMS) provides a comprehensive, systematic and integrative planning process designed to guide students and managers through the decision-making process of a company seeking global market opportunities. It offers a step-by-step approach to decision-making in international business, each step preceded by the objective of the phase, so that students and managers begin each phase with a clear understanding of its purpose and application.*Applies established models and concepts to each component part of the GMMS, successfully bridging the gap between theory and practice*Uses real-world case studies in order to demonstrate how each phase of the GMMS can be used*Includes multiple sources for determining foreign market opportunities*Students can use the GMMS workbook with a real company or establish a new one for the purpose of a project
http://www.amazon.com/gp/product/0201338823/?tag=2022091-20
Global Marketing Management System
(This is the second edition of the Global Marketing Manage...)
This is the second edition of the Global Marketing Management System (GMMS). The GMMS approach (GMMS book + GMMSO4 software) provides a rigorous theoretical base and a comprehensive, systematic and integrative planning process designed to guide students and managers alike through the decision-making process of a company seeking global market opportunities. The book aims to provide a structure, platform, tools and a systematic step-by-step process designed to support the creation of a strategic and applied oriented methodology to global business planning and strategy formulation. It introduces the GMMS process as a demonstration of a successful application of using web-based tools in teaching international business. The book also facilitates the ability of students to enhance their understanding of decision making in international management and bridge the gap between theory and practice. Readership: Students, instructors, researchers and professionals working in the fields of marketing management, global strategy and international business.
http://www.amazon.com/gp/product/981320107X/?tag=2022091-20
Basil John Janavaras
Edit Profileconsultant University business educator
Basil John Janavaras, University business educator, consultant. Grantee Mankato State University, 1988-1989, unites states department Education, 1988-1990, Southern Minnesota Initiative Fund, 1988-1990. Member Academy International Business, Minnesota World Trade Week (board directors since 1983, president 1989), Minnesota District Export Council, Minnesota World Trade Association.
Education
Bachelor, Minot State University, 1967; Master of Science, U. North Dakota, 1969; Doctor of Education, Northern Illinois U., 1974.
Career
Business instructor, Mankato (Minnesota) State University, 1969-1972;
assistant professor, Mankato (Minnesota) State University, 1974-1976;
associate professor, Mankato (Minnesota) State University, 1977-1980;
professor, Mankato (Minnesota) State University, 1980-1985;
director, International Business Institute, Mankato, 1986-1989;
chairperson, director, International Business Institute, Mankato, 1986-1991;
president, Chief Executive Officer, Ianavaras & Associations International, Inc., since 1990;
director international business studies, U. St. Thomas, St. Paul, 1992-1996. President Odyssey Gift Shops, Mankato, 1978-1994. Director International Business Exec.Program, St. Paul, since 1988, Minnesota State University Sys., Vienna, Austria, 1990-1992.
President, Chief Executive Officer Janavaras & Associations International Inc., Mankato, since 1990.
Achievements
Works
book
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The Global Marketing Management System
(The Global Marketing Management System (GMMS) provides a ...)
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Global Marketing Management System
(This is the second edition of the Global Marketing Manage...)
- Instructor's Manual to Accompany the Global Marketing Management System (GGMS)
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The Global Marketing Management System
Membership
Member Academy International Business, Minnesota World Trade Week (board directors since 1983, president 1989), Minnesota District Export Council, Minnesota World Trade Association.
Connections
Married Linda Mae Larson, August 19, 1972. Children: Loukia Linda, John Basil (deceased).
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Born
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Nationality
American