Education
Born at McKeesport, Pennsylvania, Schultz graduated as an engineer from the New Jersey Institute of Technology in 1965 and went to work for Bethlehem Steel, Baltimore.
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Bill Schultz
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Career
While working at Bendix Aerospace on radar tracking devices for the Apollo Space project, he got a Master"s in aerospace engineering. In 1971 he received an Master of Business Administration from Rutgers University and got a job at Columbia Broadcasting System. Schultz worked for Yamaha Corporation when he was asked to become the company president of Fender in 1981 by then-president of Columbia Broadcasting System Musical Instruments, John C. McLaren. When Columbia Broadcasting System decided to sell the struggling company in 1985, Schultz and several other employees purchased lieutenant
Schultz was among the management team who recommended Columbia Broadcasting System to start an alternate production of Japanese Fenders in 1982, as the company"s sales suffered from the onslaught of copies produced by Japanese manufacturers such as Tokai and Fernandes Guitars.
He retired in 2005 and was replaced by Mendello, though he remained on the board of directors. Schultz died in 2006 of cancer.
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Born
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Died
September 21, 2006 (aged 80)