Doctor of Business Administration, University Uppsala, Sweden, 1981.
Research assistant, U. Uppsala, 1977-1979; research fellow, U. Uppsala, 1979-1981; assistant professor, U. Uppsala, 1981-1982; associate professor, U. Karlstad, Sweden, 1982-1997; research director, U. Karlstad, since 1987; professor, U. Karlstad, since 1996. Author: Quality Improvement, 1989, Quality of Service, 1993.
Served with Swedish military, 1976-1988. Member American Marketing Association, New York Science Foundation, Rotary.
Married Lahja Maria Lahtinen, April 3, 1952. Children: Patrik, Linda.