Background
Cheah, Booy Robert was born on September 22, 1949 in Selangor, Malaysia. Son of Pheng Cheah and Mooi Chow.
Cheah, Booy Robert was born on September 22, 1949 in Selangor, Malaysia. Son of Pheng Cheah and Mooi Chow.
Master of Business Administration, University Hull, United Kingdom, 1993.
Senior group sales manager Great Eastern Life, since 1970. President Central Bank Commercial Enterprise (M) S/Bdd, since 1973, Nusantara Holdings (M) S/Bdd, since 1985, Great Eastern Lions S/Bdd, since 1995, Great Eastern Land S/Bdd, since 1996.
President Lions Club of Kuala Lumpur, 1979-1980, Great Eastern Life Group Sales Managers Association, 1994-1996. Zone chairman Million Dollar Round Table, 1994-1995. Fellow National Association Malaysia Life Insurance Agents (president 1984-1986), Life Underwriter Training Council.
Member Malaysia Institute Management, Malaysia Chia Clansmen Association (vice president 1996).
Married Siow Eng Chu. Five children.