Achievements
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During his time the company has focused a lot on licensed content particularly for succesful fighting and wrestling games from World Wrestling Entertainment and now Ultimate Fighting Championship. Farrell has guided THQ to market leadership in the popular mass-market gaming genres with some of the industry's best-known licenses including Disney/Pixar Nickelodeon World Wrestling EntertainmentTM Scooby-Doo! and many more of the entertainment industry's biggest brands. At the same time the Company is enhancing its product offering with original content such as Destroy All Humans!TM Full Spectrum WarriorTM, JuicedTM MX UnleashedTM and TakTM.
Farrell also spearheaded the development of THQ’s digital strategies to address the latest technology and emerging markets in games, including the expansion of downloadable content offerings, creation of social and mobile games such as Margaritaville Online, and industry-leading support of cloud gaming.
