Background
Pechmann, Cornelia Ann Rachel was born on May 22, 1959 in Binghamton, New York, United States. Daughter of Karl and Helen (Guley) Pechmann.
Pechmann, Cornelia Ann Rachel was born on May 22, 1959 in Binghamton, New York, United States. Daughter of Karl and Helen (Guley) Pechmann.
Bachelor, Bucknell U., 1981; Master of Science, Vanderbilt University, 1985; Master of Business Administration, Vanderbilt University, 1985; Doctor of Philosophy in Marketing Management, Vanderbilt University, 1988.
Assistant professor marketing, California State University, Fullerton, 1986-1988; assistant professor marketing, University of California, Irvine, 1988-1995; associate professor marketing, University of California, Irvine, since 1995. Research assistant Vanderbilt Diabetes Research & Training Center, Nashville, 1982-1983, Neighborhood Housing Superior vena cava syndrome, Nashville, 1982-1983, Nashville Cons. Group, 1984-1986.
Member Association for Consumer Research, American Marketing Association, American Academy of Advertising, Society for Consumer Psychological, Phi Beta Kappa, Beta Gamma Sigma.