Career
Saunders was a senior advisor in the 2008 Presidential campaign of John Edwards. He is widely credited with playing important roles in the election of Mark Warner to the office of Governor of Virginia in 2001 and the election of Jim Webb to the U.S. Senate in 2006. Saunders encourages candidates to show respect for rural culture in order to break through some of the social barriers currently keeping some rural white males from voting for Democrats in larger numbers.
He often says that once you can break through the culture, people will listen to what you have to say about the issues. Saunders is also known for making colorful statements. It is to help Republicans, in general, unite their base in the name of hate.