Background
Rahtz, Don Robert was born on February 4, 1951 in Los Angeles, California, United States. Son of Robert Edward and Ruth Agnes (Rittmeyer) Rahtz.
Rahtz, Don Robert was born on February 4, 1951 in Los Angeles, California, United States. Son of Robert Edward and Ruth Agnes (Rittmeyer) Rahtz.
Bachelor in History, Northern Illinois University, 1974. Master of Business Administration, Northern Illinois University, 1977. Doctor of Philosophy in Marketing, Virginia Polytechnic Institute University, 1984.
Sales representative, Ortho division Chevron Chemical Company, Chicago, 1969-1971; project research assistant, Quaker Oats, Chicago, 1974-1975; institute of marketing, Institute of Marketing Northern Illinois U., DeKalb, Illinois, 1978-1979; institute of marketing, Virginia Polytechnic Institute and State University, Blacksburg, 1980-1982; professor of marketing, College of William and Mary, Williamsburg, Virginia, since 1982. Consultant in marketing to national and Virginia business, since 1983.
Member American Marketing Association, Association for Consumer Research, Academy Of Marketing Science, American Academy of Advertising.
Married Diane Lynn Gniewek, August 28, 1976.