Eduardo Lira Garcia

Background

Garcia, Eduardo Lira was born on September 17, 1955 in Lima, Peru. Son of Guillermo and Marta Lira.

Education

Graduate in Industrial Engineering, Pontificia Catholic U. Peru, 1982; postgraduate in Economics Engineering, University Karlsurhe, Federal Republic of Germany, 1984.

Career

Production trainee, Gloria S.A. (Carnation Company), Arequipa, Peru, 1981-1982; organization and methods manager, Cía. Cervecera Sur del Peru, Arequipa, 1984-1987; Chief Executive Officer, Embotelladora del Sur (Pepsi Franchise), Arequipa, 1987-1988; general manager, Comercio, Servicios e Inversiones, Arequipa, since 1989; chief marketing officer, Cía. Cervecera Sur Peru, Arequipa, since 1989.

Achievements

• Eduardo Lira Garcia has been listed as a noteworthy Beverage marketing executive by Marquis Who's Who.

Membership

Member Honor Society American.

Interests

• Avocations: cycling, music.

Connections

Married Consuelo Morán, September 25, 1982. 1 child, María-José.

Father:

Guillermo Lira

Mother:

Marta Lira

Spouse:

Consuelo Morán

child:

María-José Garcia