Background
Rohweder, Elena Yolanda was born on January 31, 1963 in Rochester, Minnesota, United States. Daughter of Ralph Arthur and Pilar Alicia (Magaña) Rohweder.
Rohweder, Elena Yolanda was born on January 31, 1963 in Rochester, Minnesota, United States. Daughter of Ralph Arthur and Pilar Alicia (Magaña) Rohweder.
Bachelor of Business Administration, Southern Methodist University, 1985.
Account executive, McKone & Company, Irving, Texas, 1985-1988; director advertising public relations, FirstWord, Dallas, 1988-1989; account executive, Bloom Public Rels., Dallas, 1989-1990; general manager, Worldwide Direct, Inc., Dallas, 1990; director marketing, Lifetime Automotive Products, Dallas, 1990-1993; director marketing Direct To Retail,, Curtis Mathes Corporation, Dallas, Texas, 1993-1996; account director, Temerlin McClain Public Rels., 1996-1997; president, Swell Marketing, since 1997.
Member American Marketing Association, Direct Marketing Association North Texas, AD2 Dallas (chairman membership and special events), Southern Methodist University Young Alumni Association, Gamma Phi Beta (secretary), Alpha Phi Omega.