Background
Secunda, Eugene was born on June 15, 1934 in Brooklyn. Son of Sholom and Betty (Almer) Secunda.
educator marketing communications executive
Secunda, Eugene was born on June 15, 1934 in Brooklyn. Son of Sholom and Betty (Almer) Secunda.
Commercial degree, New York Institute Photography, 1955. Bachelor of Science, New York University School Business, 1956. Master of Science, Boston University, 1962.
Doctor of Philosophy, New York University, 1988.
News editor, Station-WBMS, Boston, 1956-1957;
reporter, New London (Connecticut) Daily Day, 1958-1959;
publicist various Broadway shows, 1959-1962;
senior publicist, 20th Century Fox Film Corporation, New York City, 1962-1965;
with, J. Walter Thompson Company. New York City, 1965-1973;
director corporation and public affairs, J. Walter Thompson Company, 1974-1978;
senior vice-president, director entertainment group, J. Walter Thompson Company, 1974-1980;
director entertainment division, J. Walter Thompson Company. New York City, 1978-1980;
senior vice-president, director communications services, N.W. Ayer International, New York City, 1980-1982;
president, Barnum/Secunda Associations, New York City, 1982-1985;
president, Secunda Marketing Communications, New York City, since 1985;
Adjunct Professor advertising, New York University, New York City, 1972-1985;
professor marketing and advertising, New York University Graduate School Business, New York City, 1985-1988;
professor marketing and advertising, Baruch College, CUNY, 1988-1993;
professor marketing, Adelphi U., Garden City, New York, 1993-1996;
professor marketing, New York University, since 1993.
Guest lecturer Federal Bureau of Investigation Academy. Columbia University, University of California at Los Angeles. President Secunda Marketing Communication, New York City, since 1985.
Adjunct Professor media studies New York University, New York City, since 1996.
Member Greenwich Village Trust. Member of National Academy of Television Arts and Sciences, American Marketing Association, Municipal Arts Society, American Academy Advertising, International Advertising Association, International Communications Association, Greenwich Village Preservation Society, Society of Silorians.
Married Shirley Carol Frummer, September 23, 1961. Children— Ruthanne, Andrew.