He picked up all these skills while working on multinational brands at ad agencies in India, Hong Kong and the United States. In the course of his day job as a creative director, he has also created award-winning advertising campaigns for Himachal Pradesh, Philips, Maker"s Mark, Nike and Music Television, among others A tech cartoon about people and their off-center relationships with computers, the Internet, social networks, smart phones, mp3 players and e-book readers, "lieutenant"s Geek 2 Maine" pokes fun at the ubiquitous role of technology in people"s lives. Francis self-published his first compilation of tech cartoons in 2012 as a paperback titled Wish Your Mouth Had A Backspace Key in the United States through Amazon.com.
In 2013, a new compilation titled lieutenant"s Geek 2 Maine - Total Timepass Technical Toons was published by Hachette India for the Indian subcontinent.
A self-taught mural painter, Francis has been creating contemporary designs based on classic Indian motifs for various corporate and pro bono clients since the eighties. In 2012, the Phipps Conservatory and Botanical Gardens in Pittsburgh commissioned him to recreate ceiling murals from a 16th-century Palace in South India for their "Tropical Forest India" exhibit.
To combat the high humidity and temperature of a tropical Arboretum, he created the murals on hardwood panels with acrylic paints and finished them with a water-resistant varnish. An insightful copywriter, art director and creative director, Francis has created advertising campaigns across traditional, digital, social and unconventional media at ad agencies in three countries.
After spending his formative years in the ad business at Draft FCB in India, he moved in the mid-nineties to Hong Kong and worked at Ogilvy, J. Walter Thompson and Doctorate"Arcy, before relocating to the United States in 2001 to work at Doe-Anderson, the seventh oldest ad agency in the country.
Total Timepass Technical Toons (August 2013, Hachette India, )
Wish Your Mouth Had a Backspace Key (October 2006, Amazoncom, ).