Log In

Frank Atkinson Arnold

publishing executive , broadcast advertising executive.

Frank Atkinson Arnold, American publishing executive, broadcast advertising executive. Member Mayor’s Committee on National Defense New York City; Mason.; Club: Advertising, Twenty Year Radio.


Arnold, Frank Atkinson was born on June 2, 1867 in Westboro, Massachusetts, United States. Son of Daniel W. and France (Fay) Arnold.


High school and college preparatory education, also special study.


Engaged in mercantile business to 1893. Editor, public The Trade Monthly, Boston, 1894-1897. Assistant advertising manager The Christian Endeavor World, Boston, and editor Literary Bulletin, 1898-1899.

On staff Boston Journal, 1900. Editor, general manager Dry Goods Chronicle, and Modern Merchant, New York City, 1900-1902. Vice president, secretary Colonial Press, Boston, publications The Suburban, 1904-1997.

Vice president, secretary Suburban Press, New York City, 1907-1910, president public Suburban Life Magazine, afterwards Countryside Magazine, 1911-1916. Special literature work for Arnold Arboretum, Boston, 1917. Secretary, director Frank Seaman, Inc., advisory agency, New York City, 1917-1926.

Director of development NBC, 1926-1932. Vice president Albert Frank-Guerther Law, Inc., 1932-1933. Consultant radio broadcasting, since 1933.

Lecturer College of City New York. Nat. export chairman American Association Advisory Agencies. Trade adviser National Foreign Trade Council.

Vice president, associate managing director Institute Public Relations. Vice president Edwin Bird Wilson, 1938.


  • Author: Broadcast Advertising—the Fourth Dimension, 1931, television edit., 1933. Do You Want to Get Into Radio?, 1940. Lecturer and writer on subject of radio.


Member Mayor’s Committee on National Defense New York City. Mason.; Club: Advertising, Twenty Year Radio.


Married Harriet Eudora Gurney, November 27, 1890. Children: Dorothy Faye (Mistress.

Daniel W. Arnold

France (Fay) Arnold

Harriet Eudora Gurney

Dorothy Faye (Mrs Arnold