Background
Morgan, Fred William was born on November 13, 1945 in Rensselaer, Indiana, United States. Son of Fred William Morgan and Bertha Margaret Bower.
Morgan, Fred William was born on November 13, 1945 in Rensselaer, Indiana, United States. Son of Fred William Morgan and Bertha Margaret Bower.
Bachelor of Science, Purdue University, 1967. Master of Business Administration, Michigan State University, 1968. Doctor of Philosophy, Michigan State University, 1972.
Assistant professor marketing, Miami University, Oxford, Ohio., 1972-1973; assistant professor marketing, U. Missouri, Columbia, 1973-1977; assistant professor marketing, Wayne State University, Detroit, 1977-1978; associate professor marketing, Wayne State University, Detroit, 1978-1983; professor marketing, Wayne State University, Detroit, 1983-1991; Siegfried professor marketing, U. Oklahoma, Norman, since 1991.
Member American Marketing Association (Best Paper award 1989), Association Consumer Research, Academy Management, Academy Legal Studies in Business.
Married Karen Sue Johnson, June 12, 1967 (divorced 1975). 1 child, Todd A.