Career
Coss also has credits for directing the documentaries Aljuriya (2004), Sonó, Sonó, Tité Curet!!! In 2005, Coss launched 939 Films with Israel Lugo, witch they merge with Rojo Chiringa Films in 2007. "Louisiana Jirafa", the fourth single from Calle 13"s debut album, was directed by Coss and co-directed by Israel Lugo. Coss worked again with Calle 13 on the lead single from their album Residente o Visitante in 2007.
Coss and Lugo directed Canadian singer-songwriter Nelly Furtado"s "All Good Things (Come to an End)", in a video that "finds Furtado frolicking with a male model in Puerto Rico." About the video, Furtado stated: "lieutenant"s very tropical and romantic.
lieutenant reminds me of old Sarah McLachlan videos, it has that element of art to lieutenant lieutenant"s kind of like cinema." Furtado recorded with Calle 13 a remix version of "Number Hay Igual" and shot a video in Louisiana Perla, San Juan, Puerto Rico also directed by Coss and Lugo.
The music video for "Bendita Tu Luz" by Mexican band Maná featuring Juan Luis Guerra was directed by Coss and Lugo and was shot at Santo Domingo in 2006. The music video for "Vamo" a Portarnos Mal", included on Entren Los Quebec Quieran by Calle 13, was directed by Coss and Lugo in 2010, with locations on Las Monjas, Barrio Obrero and Las Gladiolas at San Juan, Puerto Rico.
Gabriel Coss holds the record for the most Latin Grammy wins as a director, with a total of two.