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Gerald Swetnam Pierce Edit Profile

financial consultant

Gerald Swetnam Pierce, American financial consultant. Recipient Author's award for Texas, Theta Sigma Phi, 1969; American Philosophical Society grantee, 1966-1967; Chartered Life Underwriter; certified finance planner.


Pierce, Gerald Swetnam was born on August 17, 1933 in Sapulpa, Oklahoma, United States. Son of Harold Ellis and Mary Katherine (Snell) Pierce.


Student University Texas, Austin, 1953-1954. Bachelor of Arts, Harvard University, 1955. Master of Arts (University fellow), University Mississippi, Oxford, 1956, Doctor of Philosophy.

(National Defense Education Act fellow), 1963. Postgraduate University New Mexico, 1956-1957.


Foreign service officer United States Department State, Washington and Rio de Janeiro, Brazil, 1957-1960. Assistant professor history University Mississippi, Oxford, 1963-1964. Assistant professor history Memphis State University, 1964-1967, associate professor, 1967-1970, professor, 1970-1983, director international studies, 1974-1975.

President Consultants System Inc., 1975-1985. Member firm Burleigh/Pierce, 1980-1981. Vice president, head finance planning department Morgan, Keegan & Company, Inc., 1981-1985.

Head finance consultant firm, Memphis, 1985-1989. President Memphis Melon Company, secretary Memphis Melon Company of Jamaica, Ltd., since 1989. Adjunct faculty College Finance Planning, Denver, 1982-1987.

Chairman, Tennessee Council on International Education, 1974-1975. Member Memphis History Heritage Committee, 1974-1980, Forum for a Better Memphis.


  • Other Work

    • Author: Texas Under Arms, 1969, Travels in the Republic of Texas, 1842, 1971. General editor: Narratives of the American West, a series, 1971-1977. Associate editor Military History of Texas and the Southwest, a journal., 1969-1977.

      Contributor articles to professional journals.


Member firm Burleigh/Pierce, 1980-1981. Member Memphis History Heritage Committee, 1974-1980, Forum for a Better Memphis. Member Missouri, Oklahoma History Associations, Institute Certified Finance Planners, International Association Finance Planning (chapter director, vice president 1982-1983, president 1983-1984), Phi Kappa Phi.

Club: Harvard (president 1980-1981.


Married Janis Fay Vaughn, May 27, 1956. Children– Ann Elizabeth Swetnam, John Willard.

Harold Ellis Pierce

Mary Katherine (Snell) Pierce

Janis Fay Vaughn

Ann Elizabeth Swetnam Pierce

John Willard Pierce