Background
Rotfeld, Herbert Jack was born on December 17, 1950 in Chicago, Illinois, United States. Son of Raymond and Ethel (Dardick) R. Bachelor of Science in Communications, University of Illinois, 1972, Master of Science inAdvt., 1975.
marketing educator communications
Rotfeld, Herbert Jack was born on December 17, 1950 in Chicago, Illinois, United States. Son of Raymond and Ethel (Dardick) R. Bachelor of Science in Communications, University of Illinois, 1972, Master of Science inAdvt., 1975.
Doctor of Philosophy in Communications, 1978. Visiting instructor Murray State University, Kentucky, 1976-1977. Instructor, then assistant professor Boston College, Chestnut Hill, Massachusetts, 1977-1979.
Assistant professor Bowling Green State University, Ohio, 1979-1981;assistant professor Pennsylvania State University, University Park, 1981-1988.
Associate professor Auburn University, 1988.
Visiting instructor Murray State University, Kentucky, 1976—1977. Instructor, to assistant professor Boston College, Chestnut Hill, Massachusetts, 1977—1979. Assistant professor Pennsylvania State University, University Park, 1981—1988.
Associate professor Auburn University, since 1988. Editorial referee Journal of Advertising, since 1979, Journal Communications, 1987, Journal Public Policy & Marketing, since 1990, Journal Business Research, 1990—1992, Journal Consumer Affairs, since 1990, Advancing the Consumer Interest, since 1991, member editorial board, 1991—1993, Journal of Consumer Affairs, since 1992, Journal of Public Policy and Marketing, since 1992, Psychology and Marketing, 1993.
Member of Association for Consumer Research, American Marketing Association, American Council on Consumer Interests, American Academy Advertising, Phi Kappa Phi., Kappa Tau Alpha.