Bachelor, Sogang University, Seoul, Republic of Korea, 1989. Master of Arts, Sogang University, Seoul, Republic of Korea, 1993. Doctor of Philosophy, University North Carolina, Chapel Hill, 2000.
Visiting assistant professor University Connecticut, Stamford, 2000—2001. Assistant professor Kansas State University, Manhattan, since 2001.
Advisor Ad Club, Manhattan, 2007. Member of American Academy Advertising.
Married Soontae An; 1 child Frances.