Background
Spanier, James was born on November 6, 1939 in Chicago, Illinois, United States. Son of Robert William and Leona Lilly (Geitz) Spanier.
Spanier, James was born on November 6, 1939 in Chicago, Illinois, United States. Son of Robert William and Leona Lilly (Geitz) Spanier.
Bachelor of Science, United States Merchant Marine Academy, 1961. Master of Business Administration, Northwestern University, 1965.
Market research trainee General Foods Corporation, White Plains, New York, 1965—1966, senior assistant, 1966—1967, supervisor, 1967—1969, group associate, 1969—1972, Richardson-Merrell, New York City, 1972—1973. Assistant market research director Paris, 1972—1975. Market research director London, 1975—1978.
Associate director research Rosenfeld, Sirowitz, Lawson, New York City, 1978—1979. Director research, 1979—1982. Senior vice president, director research, 1982—1986.
Principal James Spanier Associates, New York City, since 1986. With United States Navy, 1962-1963.
Honorary board directors National Association Research and Action Community Care, 1978—1979. Member of American Marketing Association, Market Research Society Great Britain, Society Market Research Europe, American Marketing Association (board directors New York chapter 1994-1997, chairman career development committee since 1989), Uptown Squash Club.