Background
Grunig, James Elmer was born on April 18, 1942 in Storm Lake, Iowa, United States. Son of Roy Albert and Gladys Erma (Harjes) Grunig.
(This book reports findings of a three-nation study of pub...)
This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Business Communicators (IABC) Research Foundation. The Excellence Study provides communication managers and public relations practitioners with information critical to their own professional growth, and supplies organizations with tools that help them communicate more effectively and build beneficial relations with key publics. Communication excellence is a powerful idea of sweeping scope that applies to all organizations -- large or small -- that need to communicate effectively with publics on whom the organization's survival and growth depend. The essential elements of excellent communication are the same for corporations, not-for-profit organizations, government agencies, and professional/trade associations. And they are applicable on a global basis. The study identifies three spheres of communication excellence. These spheres consider the overall function and role of communication in organizations, and define the organization of this book. They are: * the core or inner sphere of communication excellence -- the knowledge base of the communication department, * the shared expectations of top communicators and senior managers about the function and role of communication, and * the organization's culture -- the larger context that either nurtures or impedes communication excellence. This text also examines communication excellence as demonstrated in specific programs developed for specific publics.
http://www.amazon.com/gp/product/0805818103/?tag=2022091-20
(This book is the final product of the "excellence project...)
This book is the final product of the "excellence project"--a comprehensive research effort commissioned by the International Association of Business Communicators (IABC) Research Foundation. Going well beyond any of the previously published reports on the Excellence study, this book contains many new statistical analyses of the survey data and more details from the case studies. Discussing theory and data related to several ongoing discussions in the communication profession, this book answers the following questions: *How can we show the value of public relations? *What is the value of relationships? *How do relationships affect reputation? *What does it mean to practice communication strategically? *How can we measure and evaluate the effects of public relations programs? *Should communication programs be integrated? *How does the new female majority in the profession affect communication Excellence? This book, as well as the research it reports, is the product of symmetrical communication and collaboration. As such, it is intended for scholars, applied researchers, students, and informed professionals who understand the value of research in developing a profession, such as public relations. Knowledge of quantitative and qualitative research methods will make it easier to understand the book; however, the results are interpreted in a way that makes the analyses understandable even to those with little or no knowledge of statistics and research methods.
http://www.amazon.com/gp/product/0805818189/?tag=2022091-20
consultant public relations researcher communications educator
Grunig, James Elmer was born on April 18, 1942 in Storm Lake, Iowa, United States. Son of Roy Albert and Gladys Erma (Harjes) Grunig.
Bachelor of Science, Iowa State University, 1964. Master of Science, University Wisconsin, 1966. Doctor of Philosophy, University Wisconsin, 1968.
Assistant professor Land Tenure Center University Wisconsin, Madison, 1968-1969. Assistant professor communications College Journalism, University Maryland, College Park, 1969-1972, associate professor, 1972-1978, professor, 1978-1999, professor department communications, 1999—2005, emeritus professor, since 2005. Public relations consultant numerous organizations.
(This book reports findings of a three-nation study of pub...)
(This book is the final product of the "excellence project...)
(Book by Grunig, James)
Author: Decline of the Global Village, 1976, Managing Public Relations, 1984, Excellence in Public Relations and Communication Management, 1992, Public Relations Techniques, 1993, Manager's Guide to Excellence in Public Relations and Communication Management, 1995, Excellent Public Relations and Effective Organizations, 2002. Co-editor Public Relations Research Annual, 1989-1991, Journal Public Relations Research, 1992-1994. Contributor articles to professional journals.
Scoutmaster Boy Scouts American, Hyattsville, Maryland, 1985-1990. Teacher Rockville (Maryland) United Church, 1980-1992. Member Association for Education in Journalism and Mass Communications (Paul J. Deutschmann award 2000), International Communications Association, Public Relations Society of America (Outstanding Educator award 1989, Jackson, Jackson and Wagner award for behavioral science research 1992), International Association Business Communicators, National Communications Association, International Public Relations Association, Cosmos Club (Washington).
Married Juretta Ann Weisgerber, September 11, 1965 (deceased May, 1984). Children: Andrew, John, Neil. Married Larissa Ann Johnson, May 11, 1985.
1 stepchild, Lara Schneider.