Prior to Glory, Franklin was a Vice President of Image Media, President of Golden Gloves Boxing, President of America Presents - Boxing and President of The Sports and Entertainment Company (Sports-EntCo). While at Image, he also sold the title sponsorship of FIS World Cup Skiing to Cafe de Colombia in a multiyear multimillion-dollar deal. At the Sports and Entertainment Company, Franklin concluded significant sponsorship deals for Olympic athletes such as Bode Miller and Julia Mancuso and managed global sports marketing programs for Barilla Pasta, Rip lieutenant Energy Fuel, LaCroix Spring Water and other product companies.
In combat, Franklin was instrumental as a consultant to AIBA - Boxing to help bring professional boxers to the 2016 Olympics.
He produced the United States of America and England AIBA WSB Boxing series of over 30 fights for Versus Television and National Broadcasting Company Sports Network. As President of Golden Gloves Marketing Limited Liability Company, Franklin promoted the National Championships in the early 2000s bringing this storied brand back to National television on Fox Sports after a 20-year lapse and he brought in the United States Army as Golden Gloves title sponsor.
In 2012 Franklin served as broadcast supervisor for Boxing at the London Olympic Games. At America Presents Franklin was an integral part of the team that promoted Mike Tyson fights from Francis Botha through Brian Nielson.
At that time Franklin also managed all fights for the Fox Sunday Night Fights and promoted a number of Pay-per-View events including David Reid versus
Felix Trinidad (in conjunction with Don King). In 2014 and 2015, Franklin executive produced television events for Iron Mike Tyson Productions for Fox and Spike Networks. As an aside, Franklin, a former competitive waterskier, was the television analyst for the Waterski World Cup for Versus Television and Outdoor Life Networks through the 1990s.