Background
Self"s father, the academic Peter Self, and his mother, Elaine Self, moved to England from the United States and worked in the publishing industry.
Self"s father, the academic Peter Self, and his mother, Elaine Self, moved to England from the United States and worked in the publishing industry.
He began his career as an advertising copywriter and in 1982 founded Self Direct, a direct-marketing agency. He sold his business in 1993. Self has written for the British media including Country Life, The Times, The Daily Telegraph and The Mail on Sunday.
In 2009 he collaborated with Arabella Lennox-Boyd on Welcome to Dream Acres, a Country Life series about landscape gardening.
Self-published an autobiography, Self Abuse, in 2001. The Times stated that Self "is a talented writer with an extraordinary family history to relate.
He catalogues the failings of a family so dysfunctional and cruel that even with his talent for sardonic one-liners the tone is one of unrelenting despair." In a humour column of The Guardian, a one-line summary of the book states, "The brother of the more famous Will ODs in therapy and splurges the results over 247 pages". After divorcing her, he had two sons with financial journalist Perrie Croshaw, then ended their domestic partnership.
Their marriage celebration included a ceremony in Grand Central Station at the spot where they first met in person.
They lived in Connecticut and upstate New York before moving to County Cork, Ireland. He is one of the founders of Honey"s Real Dog Food and a former trustee of the World Land Trust.