Career
Her extensive studies of the female anatomy helped her improve the analog style tampon. Tampon commercials have advertised, “Created by female gynecologists” for years but these gynecologists have always stayed anonymous. Women have invented tampon and sanitary napkins for years, but it was not until 1936 when Doctor Earle Hass created the new design to the age-old product resulted in a digital tampon, known as an o.b. tampon.
A digital tampon means that it can be applied using one"s digits, or fingers.
The o.b. Tampon consists of rolled fiber-pad layers that supposedly expands uniformly from all sides, filling the vaginal cavity more completely than a less flexible tampon. lieutenant is more efficient in guarding against leaks.
The initials o.b. come from the German words "ohne binde", translating to without sanitary pad. The alteration to the tampon included that the tampon could be placed without the use of an applicator.
A tampon without an applicator is beneficial to the user by means that it is easy to use, comfortable, and ultimately provided excellent protection for the user.
Doctor Esser’s idea was to create a product that worked with a women's body to offer the best protection. Doctor Esser-Mittag was an active swimmer and was dissatisfied with the options available for menstrual hygiene. Because she was a gynecologist she took initiative to find a better option for women while menstruating.
She was not pleased with pads because they could not be worn in water, and Doctor EsserMittag though that applicator-tampons were uncomfortable and did not conform to the woman’s body.
The o.b. Tampon is much smaller than an applicator-tampon, it is easy to insert, comfortable, and provided great protection. After the invention of this new tampon, the product was mass produced throughout the mid 20th century with the help of the Carl Hahn Company in Germany.
This company, as well as the idea for the digital o.b. tampon, was later sold and eventually bought by Johnson and Johnson in 1974. In 1984, an advertisement for o.b. tampons aired on American television with the inventor Doctor Esser.
The o.b. Tampon now comes in three sizes and three absorbencies.
To this day the o.b. brand continues to retain a board-certified gynecologist and research team to pursue Doctor Esser-Mittag vision for innovation options for women. This idea for an o.b. tampon is still widely used across several different companies. Applicator tampons were invented in the United States by Earle Haas in the late 1940s.
Applicator tampons are inserted into the vaginal cavity with an applicator tube.
This tube is made of plastic or a slick-coated cardboard. Applicators make it easier for some women to inject the tampon into position in the vagina.
But by creating a tampon without an applicator Doctor Esser-Mittag created a more environmentally friendly product. 90% of raw materials used for o.b. tampons come from renewable resources.
So not only are the tampons are environmentally friendly because they lack the applicator, but they are also made of environmentally friendly materials.