Career
He became editor of ZigZag in August 1977 at 23 and wrote biographies of stars including Primal Scream, Joe Strummer and Keith Richards. In the late 1970s, he fronted a band "The Vice Creems", appearing in John Otway"s Aylesbury Market Square free concert. He started in journalism with the Thame Gazette, a weekly newspaper in Oxfordshire.
Needs and Wonder Schneider formed the band Secret Knowledge and recorded the 1992 club hit "Sugar Daddy" on the Sabres of Paradise.
Needs and Schneider also recorded as Delta Lady. Needs hosts a show on Fnoob Radio every other week.
In 2014 Needs completed the biographical work on George Clinton: George Clinton: The Cosmic Odyssey of Doctor Funkenstein.