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Larry Tracy Eiler Edit Profile

public relations and marketing executive

Larry Tracy Eiler, American public relations and marketing executive.

Background

Eiler, Larry Tracy was born on May 31, 1939 in Syracuse, New York, United States. Son of George Rogers and Helen Louise (Tracy) Eiler.

Education

Bachelor, Syracuse University, 1964. Master of Arts, Syracuse University, 1966.

Career

Account executive/supervisor Rumrill-Hoyt Inc., Rochester, New York, 1966-1970. Senior vice president Hutchins/Darcy Inc., 1970-1976. Director corporation communications Honeywell Inc., Minneapolis, 1976-1980.

Director marketing and public relations Comshare Inc., Ann Arbor, Michigan, 1980-1984. Vice president marketing and corporation development Machine Vision International Inc., 1984-1987. President, chief executive officer Eiler Communications, Ann Arbor, Redwood Shores, California, since 1987.

Adjunct professor University Michigan Business School, Ann Arbor, 1987.

Works

  • Other Work

    • Author: Personal Styles in The Growth Company, 1991, When The Woman In Your Life Has Breast Cancer, 1993.

Membership

Member Michigan Governor's High Tech Task Force, since 1988. Board directors Ann Arbor Ronald McDonald House, 1989-1993. Chairman American Cancer Society Golf Tourney, 1987-1992.

Sergeant United States Army Reserve, 1964-1970. Member Association Corporation Growth (vice president public relations 1988-1990, member Economic Dinner Group), Public Relations Society of America (vice president 1982-1984, member National Accreditation Board), National Investor Relations Institute (national program chairman 1978-1979), Ann Arbor Area Chamber of Chamber (board directors 1993), Greater Detroit Public Relations Counselors Institute (president since 1993), Great Lakes Center for Indiana Living (board directors 1993).

Interests

  • Other Interests

    Paddleball, golf, fishing.

Connections

Married Sandra Louise Mercier, January 23, 1965. Children: Tracy, Jennifer, Derek, Lauren, Jerrett, Sean, Meghan.

father:
George Rogers Eiler

mother:
Helen Louise (Tracy) Eiler

spouse:
Sandra Louise Mercier

child:
Tracy Eiler

child:
Jennifer Eiler

child:
Derek Eiler

child:
Lauren Eiler

child:
Jerrett Eiler

child:
Sean Eiler

child:
Meghan Eiler