Career
He is best known for his work in the tourism industry and is an active columnist for newspapers, magazines and other publications. On 17 July 2015, Lee launched his first book at the Hong Kong Book Fair about his travel experiences and his perspective of the world. As of February 2016, Lee has traveled to 88 countries.
Lee was born in Yong Peng, Johor.
His interest in travel and sharing travel information started at a young age. In school, he and his friend and future business partner, Koh, planned scouting trips for their school troops.
After secondary school, he became a licensed tourist guide in Malaysia. He continued his tertiary education in Japan and graduated with a Bachelor of Arts in Economics from Tokyo International University.
After graduating, he returned to Malaysia with experience in the Japanese tour industry and set up a travel agency, Apple Vacations & Conventions, with Koh in 1996.
He has been an advisor of the Taiwanese Leisure Farming Development Association since 2009. In 2014, Apple Vacations & Conventions started collaborating with Marriott International to develop the first Courtyard by Marriott in Malacca. lieutenant is planned to be in Malacca’s central tourism district and to open in 2017.
The Impression Melaka show, scheduled to launched in 2017, was expected to attract 1.2 million tourists per year, generating RM179 million of gross national income for Malaysia.
lieutenant is a tourism project under the National Key Economic Area. In February 2013, a memorandum was signed with China Impression Wonders Art Development Company Limited.
The project was endorsed by Malaysian Tourism and Culture Minister Dato" Seri Nazri Aziz and the project launch in May in Beijing was witnessed by former Tourism Minister Tan Sri Datuk Seri Doctor Ng Yen Yen. Honours and Japan 2015 – "Order of the Rising Sun, Gold and Silver Rays" by Government of Japan Malaysia.
