Background
Logan Mulvey was born in San Diego and grew up in Solana Beach, California.
Logan Mulvey was born in San Diego and grew up in Solana Beach, California.
He attended Loyola Marymount University and received a Bachelor in Communications with an emphasis in Rhetoric. While Mulvey attended Loyola in 2005, he co-founded GoDigital with Jason Peterson and Dave Lindsay.
He oversees acquisitions, content operations, marketing, global product management, and the overall release strategy for all films serviced by the company. Mulvey is a frequent speaker at digital entertainment conferences, including Variety"s BRIC Summit, Digital Hollywood, Variety"s Film Finance Summit, and the New York Film Commission at the Sundance Film Festival. In 2012, he was named one of The Hollywood Reporter"s 35 under 35 in their annual Next Generation list.
The Founding of GoDigital
GoDigital began as a music distribution service and Mulvey created campaigns for a variety of films and platinum selling artists.
At this point, he had produced music videos for top-selling artists such as Death Cab for Cutie, Lil" Romeo, Ashley Tisdale, Switchfoot, and Master P. He also created marketing campaigns for dozens of award-winning films and platinum-selling artists as GoDigital"s Chief Marketing Officer. As President
In September 2008, GoDigital announced the restructuring of their executive team, with Mulvey assuming the role of president
He had realized as Chief Marketing Officer that CDs and DVDs would soon prove obsolete and that the emerging digital market had a strong future. Under his direction, the company relaunched as a full-service distributor of premium, independent content to digital and Video on Demand (VOD) retailers.
After GoDigital"s re-organization, Mulvey"s responsibilities were expanded to include the oversight of GoDigital"s content operations team, marketing initiatives, global product management and release strategies for both new and catalog titles, orchestrating the distribution of feature film, television, and music content to hundreds of entertainment retailers including Netflix, iTunes, Hulu, and CinemaNow.
Acquisition of Might Entertainment
In 2012, Mulvey coordinated the acquisition and merger of Might Entertainment, adding to GoDigital an expanded library and a VOD arrangement with Lionsgate. Mulvey oversaw the acquisition of key digital rights to the 700+ title Kino/Lorber library, a landmark event that more than tripled GoDigital"s catalog of titles. Shortly after, Preferred Ventures, a digital media venture fund made a notable investment to GoDigital.
Recent Developments of GoDigital
In early 2014, Mulvey hired former Focus Features executive Kent Sanderson to be GoDigital"s Executive Vice President of Distribution and Merchandising.
Trades noted this as a major move for Mulvey and GoDigital as Sanderson had worked on acquisition, distribution and marketing of Alex Gibney’s “We Steal Secrets: The Story of WikiLeaks,” “The Lifeguard” starring Kristen Bell, “C.O.G.,” “The World’s End,” “The Place Beyond the Pines,” and “Moonrise Kingdom” while at Focus. To date, GoDigital possesses a library of over 1,000 films and a wide range of genres including: foreign, documentary, horror, classical cinema, comedy, romance, film festival favorites, and more.
Board of Directors for Entrepreneurs" Organization
Board of advisors of the San Diego Film Festival
Mentor at SXSW
Frequent speaker at digital entertainment conferences, including Variety’s BRIC Summit, Digital Hollywood, Variety’s Film Finance Summit, and the New York Film Commission at the Sundance Film Festival, among others