Background
Harris, Louis was born on January 6, 1921 in New Haven. Son of Harry and Frances (Smith) Harris.
(a study based on a nationwide survey by Newsweek Magazine...)
a study based on a nationwide survey by Newsweek Magazine, which attempts to answer the questions what Negroes want, why & how they are fighting, whom they support, & what whites think of them & their demands
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columnist public opinion analyst
Harris, Louis was born on January 6, 1921 in New Haven. Son of Harry and Frances (Smith) Harris.
He attended New Haven High School and the University of North Carolina at Chapel Hill, where he graduated in 1942.
He ran one of the best-known polling organizations of his time, Louis Harris and Associates, which conducted The Harris Poll. Harris began working in the field of public opinion and marketing research in 1947, when he joined the Elmo Roper firm as Roper"s assistant. In 1956 Harris left Roper"s business and started his own firm, Harris and Associates, Incorporated.
The Harris firm conducted polling for political candidates.
In 1960 Harris became the first presidential pollster, working for the campaign of John F. Kennedy, who was elected United States. President that year.
In 1962, Harris devised a new analysis technique for Columbia Broadcasting System News to enable the television network to predict the outcome of an election based on computer analysis of voting results from a small number of "key precincts."
In January 1992, Lou Harris retired from Louis Harris & Associates, which had by then been owned by a corporation for some time, and formed his own company, LH Associates. In 1996, the Gannett Corporation sold Louis Harris & Associates to the Gordon South. Black Corporation, which operated under the name Harris Black International before becoming a publicly traded company, Harris Interactive, in December 1999.
In February 2014, The Harris Poll was acquired by Nielsen.
(a study based on a nationwide survey by Newsweek Magazine...)
Chairman board directors American Councils for Arts, 1975-1982. Chairman National Research Center Arts, since 1971. Board directors, vice president Franklin and Eleanor Roosevelt Institute, since 1983.
Board directors National Center on Education and the Economy, 1987-1997, Recruiting New Teachers, since 1987, chairman, since 1998. Honorary trustee American Architectural Foundation, since 1996. Executive committee legal defense fund National Association for the Advancement of Colored People, since 1990.
Board directors First Book, since 1995, Get American Working, since 1998, Youth Venture, since 1997., Foundation for Island Health, Foundation for Island Health, since 2000. Served as officer United States Naval Reserve, World World War World War II. Member American Association Public Opinion (director), American Sociological Association, American Statistical Association, American Management Association, American Marketing Association, American Political Science Association, Foreign Policy Association (board governors 1986-1991), Century Association.
Married Florence Yard, June 16, 1943. Children: Susan, Peter, Richard.