Louise Alexandra Pentland is a British fashion and beauty vlogger, blogger, Youtuber and internet personality.
Background
Pentland grew up in Northampton. When she was seven years old her mother died of metastatic breast cancer. Louise posted a video in October 2015, titled "My Pink Hair Story || Sprinkle of Glitter", where she goes into detail about her mother"s death.
Her father later remarried and Louise suffered mental and physical abuse from her step-mother who also gave birth to Louise"s half sister, Tiyana Francesca Pentland.
Education
In 2003, Pentland moved to Liverpool to study Psychology and Biology. She attended Liverpool John Moores University and graduated with honours in 2006.
Career
She is best known by her fans and viewers on YouTube as SprinkleofGlitter. While at school at Northampton High School, Louise experienced bullying. Pentland was working in a number of office roles when she began writing a craft and interior DIY blog named "Sprinkle of Glitter".
As of March 2015 the lifestyle, fashion and beauty blog had over 159,000 followers.
Pentland began her YouTube channel, also named "Sprinkle of Glitter", in January 2010. At first the channel covered beauty, fashion and lifestyle, as well as her pregnancy.
lieutenant has since expanded to include motivational and advice videos. In August 2012, Pentland began a second channel named "Sprinkle of Chatter", where she uploads lifestyle vlogs.
Pentland has broadcast many collaborations on her channel with other YouTubers, including: Zoe Sugg, Joe Sugg, Alfie Deyes, Louis Cole, Tanya Burr, Tyler Oakley, Troye Sivan, Grace Helbig, Philosophy Lester, Dan Howell, Caspar Lee, Jim Chapman and others
As of December 2015 Pentland"s main YouTube channel has over 2.3 million subscribers and over 120 million video views. Her second channel "Sprinkle of Chatter" has over 1 million subscribers and over 64 million views. Pentland is influential in social media, with over 1 million followers on Twitter and Instagram.
Pentland has identified as a feminist and interviewed Labour Party leader Editor Miliband during the 2015 United Kingdom general election.
In 2014 she began Q&A sessions with her viewers at YouTube conventions named Glitter Time. On 2 November 2014 she performed a pilot of her LouiseLIVE stage show in Northampton, her home town, and went on to take it on tour around the United Kingdom. On 2 July 2015 she released her debut book Life with a Sprinkle of Glitter through Simon & Schuster publishing.
The following month she published Sprinkle of Glitter 2016 Diary: Have the Best Year of Your Life! through Faber and Faber.