Background
Cruz-Echevarria, Luis Alberto was born on September 11, 1952 in Santurce, Puerto Rico. Son of Fernando Luis Cruz and Lydia Echevarria.
marketing and advertising executive
Cruz-Echevarria, Luis Alberto was born on September 11, 1952 in Santurce, Puerto Rico. Son of Fernando Luis Cruz and Lydia Echevarria.
Bachelor, Catholic University, 1973. Master of Arts, Ball State University, 1976. Master of Business Administration, Ball State University, 1977.
Assistant manager sales and marketing, Tourism Company, Hato Rey, P.R., 1977-1979; account executive, Viewpoint Advertising Agency, Hato Rey, P.R., 1979-1986; account supervisor, Cunsultores Publs., Puerto Nueuo, P.R., 1987-1989; senior consultant, Cruz-Echevarria and Associations, Guaynabo, P.R., since 1989.
Member Public Relations Society of America, International Association of Business Communicators, American Marketing Association, International Association, of Advertising Educators, CiclisonuFamiliar.
Married Nelly Concepcion, February 21, 1987.