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Marilyn Watts Edit Profile

market research executive

Marilyn Watts, American market research executive. Recipient Elizabeth Cutter Morrow award, Young Women’s Christian Association Academy Women Achievers, New York City.

Background

Watts, Marilyn was born on October 16, 1931 in New York City. Daughter of Abraham and Bess (Golden) Silver.

Education

Bachelor, Columbia University, 1952. Postgraduate, New York University, 1959.

Career

Associate research director McCann-Erickson, New York City, 1956—1966. Vice president, associate research director Grey Advertising, 1966—1969. Senior vice president, research director Ketchum Advertising, 1969—1974.

Vice president marketing services rCA, 1974—1982. Senior vice president Lieberman Research, Inc., since 1982.

Works

  • Other Work

    • Member edition board Journal Advertising Research, Industrial Marketing Management. Contributor articles to professional journals.

Membership

Member of American Association Public Opinion Research, National Cable television Association, American Marketing Association, Conference Board, Advertising Research Foundation (chair public affairs council 1976-1983), Association National Advertisers (director 1980-1982), Market Research Council.

Interests

  • Other Interests

    Theater, travel, tennis.

Connections

Married Daniel H. Watts, September 4, 1954 (divorced May 1967). 1 child Fern Silver; Married Seymour Lieberman, October 30, 1976.

father:
Abraham Silver

mother:
Bess (Golden) Silver

spouse:
Daniel H. Watts

spouse:
Seymour Lieberman

child:
Fern Silver Watts