Background
Croaff, Marva J. was born on May 19, 1950 in Phoenix, Arizona, United States. Daughter of Vernon B. and Velma L. (Love) Croaff.
Croaff, Marva J. was born on May 19, 1950 in Phoenix, Arizona, United States. Daughter of Vernon B. and Velma L. (Love) Croaff.
Bachelor of Science in Zoology, Arizona State University, 1972. Postgraduate, San Francisco State University, 1973—1975. Postgraduate, Syracuse University, 1978.
Postgraduate, University Wisconsin, Milwaukee, 1976.
Manager data control Health Application Systems, Burlingame, California, 1972—1974, manager planning and evaluation, 1974—1975. Manager product development Blue Cross/Blue Shield, Milwaukee, 1976—1978. Manager individual plans California Blue Cross, Oakland, 1978—1979.
Insurance marketing manager Durango Systems Inc., San Jose, California, 1979—1981. Director marketing Insurnet Inc., Emeryville, since 1981. Chairman corporation innovation task team Blue Cross-Blue Shield, Milwaukee, 1977—1978.
Participant seminars preventive health. Solicitor Milwaukee County Easter Seal Society, 1977—1978.
Member of American Management Association, American Marketing Association, International Organization Women Executives (director 1978-1979), Sales & Marketing Executives Association San Francisco, Sales & Marketing Executives International Alumna, Graduate School Sales Management & Marketing, Faculty Asoc. Sales & Marketing Executives, Blue Cross-Blue Shield Association (national product advisory panel 1976-1977, advisory panel worksite hypertensio 1977-1979), Commonwealth Club.