Matthew Waldman

Background

Matthew Waldman was born and raised in Briarwood, Queens, New York and attended the High School of Art and Design on 57th street in New York City with a major in arts and architecture.

Education

Harvard University.

Career

While being accepted to Harvard for design, he decided to freelance at age 19. From 1987 to 1990 was an art director in corporate communications in Tokyo. Moving back to New York City he became the Creative Director of New York Zoom incorporated with backing from a Japanese based agency.

In 2000 Waldman founded the design firm Berrymatch, which offers interdisciplinary design consulting to a variety of clients focusing on branding, print and web interactivity.

He also works as an adjunct professor at Parson"s the New School in New York, teaching a range of courses in product and graphic design, since 2002. Waldman maintains a personal art project, The Fairly Labor Union.

Using both sculpture and paintings, the project has exhibited in a number of prominent galleries in New York, Tokyo, and Great Britain. He has also participated in several other art shows in the United States, the United Kingdom and Japan including Tag the System and ArtStorm London in 2004, More Art Inaugural Exhibition, Piece of Peace Lego Exhibition in Japan, The Show Room New York City, and a solo exhibition at Stay Gold Gallery, New New York

During his tenure at New York Zoom, was conceived as a project, an ambiguously ethnic name that was Waldman"s modus operandi ("new") within the word itself.

Tom Dixon (industrial designer) who had contacts at Seiko recommended that Waldman should contact them with a couple time concepts that he conceived while looking at a clock in London.

Seiko manufactured a watch similar to the current Zoo, however when they closed all their sub-brands Waldman decided to manufacture and sell them himself. In 2004 Waldman launched the company. His first clients in North America were MoMA while in Asia it was United Arrows.

During that time he also created the interdisciplinary design firm Berrymatch, Limited Liability Company in 2000 focusing on branding, print and web interactivity.

Achievements

• He is the founder and Chief Designer of the fashion brand Incorporated. as well as the President and Creative Director of Berrymatch Limited Liability Company.

Connections

associate:

Japan Waldman