Career
Originally an architect, he moved into computers and set up Automata United Kingdom in 1977, as the first computer games company in England, making the first broadcasts of computer game software over Department of Administration and Management and FM radio. He has also written text books, computer manuals and comedy, and worked as a journalist, writing regular columns like Without Prejudice, The Rubber Room, and a sci-fi humorous serial called Tamara Knight for the ZX Spectrum magazine CRASH in the 1980s, as well as columns for various computer magazines since. Mel Croucher is the author of Zygote in Computer Shopper every month since 1987, the Rants And Raves column and the Great Moments In Computing cartoon strip in the same magazine.
In 2010 Feeding Tube Records, a small label in the United States, released "Pimania: The Music of Mel Croucher", a deluxe vinyl LP album of the music to the Pimania games, as well as tracks from other Automata releases.
The album came with extensive liner notes by Croucher and Caroline Bren, as well as a large poster featuring selections from the original Automata print campaigns. In 2012, Mel Croucher reformed Automata as Automata Source Limited., with leading figures from the video games, online marketing and music industries.
Mel Croucher produced a reimagination of Deus Ex Machina, starring Sir Christopher Lee, released in 2015 as Deus Ex Machina 2, alongside a 30th Anniversary Collector"s Edition of the original game including new graphics and a director"s commentary. He collaborated with Christopher Lee on several other games titles, and their game for children was released as Eggbird in the same year.
The Pathfinder Quests (1977-1980) Whitbread Quiz Time and the Computer Treasure Hunt (1979) The Adventures of Willi Nilli (1981) The Portsmouth Tapes (1981) In The Best Possible Taste (1981) Can Of Worms (1981) Love And Death (1982) The Bible (1982) Pimania (1982) Dragon Doodles & Demos (1983) Spectrum Spectacular (1983) Bunny/ETA (1983) - Croucher wrote the ETA portion of the game.
Yakzee (1983) Pi-Eyed (1984) Olympimania (1984) Deus Ex Machina (1984) iD (1986) Castle Master (1990) story and book of the game Deus Ex Machina 2 (2015) Deus Ex Machina 30th Anniversary Collector"s Edition (2015) Eggbird (due for release late 2015).
