Background
Shepherd, Michael Edward was born on April 25, 1958 in Toledo. Son of Howard Charles Schwab and Phyllis (Gilberg) Ide.
Shepherd, Michael Edward was born on April 25, 1958 in Toledo. Son of Howard Charles Schwab and Phyllis (Gilberg) Ide.
Student, University Toledo, 1978-1981.
Air personality, Midwestern Broadcasting Corporation, Toledo, 1974-1976;
air personality, Storer Broadcasting Company, Toledo, 1975-1977;
music director, Susquehanna Broadcasting Company, Toledo, 1980-1982;
continuity manager, writer, Toledo Public television, Toledo, 1978-1980;
program director, Reams Broadcasting Corporation, Toledo, 1982-1987;
production manager, Station WCWA, Toledo, 1983-1990;
producer, talent, Station WUPW-television, Toledo, since 1988;
producer, talent, Post-Newsweek television, Detroit, since 1992;
producer, copywriter, Station WSPD-television/Station WLQR Radio, Toledo, since 1990;
production manager, Jacor Communications, Toledo, since 1990;
president, multimedia content producer, Shepherd Multimedia, since 1990;
on-air talent, WDIV-television (NBC-television), Detroit, since 1991;
on-air talent, Post-Newsweek television, since 1992. Freelance advertising copywriter, since 1978. Freelance television/radio announcer and narrator, since 1978.
Freelance media consultant, Toledo, since 1980. Associate Multimedia Counselors, Erie, Michigan, since 1994.
Member American Federation television and Radio Artists, International Television Association.