Background
Czinkota, Michael Rudolf was born on October 5, 1951 in Augsburg, Bavaria, Germany. Son of Michael and Ursula (Magerl) Czinkota. came to the United States, 1975.
(Here are the strategies and techniques you need to go glo...)
Here are the strategies and techniques you need to go global. The Global Marketing Imperative will: -- Bring you up to speed on the essentials of international marketing and show you how to strike back when world competitors move into your territory-- Explain all the strategic alternatives for going global-- Help you present, promote, and price your products and services to appeal to world markets
http://www.amazon.com/gp/product/0844235504/?tag=2022091-20
(Mastering Global Markets : Strategies For Todays Trade Gl...)
Mastering Global Markets : Strategies For Todays Trade Globalist by Michael R. Czinkota, Ilkka A. Ronkainen and Bob Donath. South-Western Publishing Co.,2004
http://www.amazon.com/gp/product/B003LKIQFC/?tag=2022091-20
(This book is designed for business professionals that are...)
This book is designed for business professionals that are either thinking about taking their business globally or want to improve their global strategy. Beginning first with an overview of the global business environment, Mastering Global Markets: Strategies for Today's Trade Globalist covers all aspects of entering global markets from strategic planning to tactical implementation.
http://www.amazon.com/gp/product/0538726652/?tag=2022091-20
Czinkota, Michael Rudolf was born on October 5, 1951 in Augsburg, Bavaria, Germany. Son of Michael and Ursula (Magerl) Czinkota. came to the United States, 1975.
Vordiplom, University Erlangen-Nuremberg, Federal Republican Germany, 1974. Master of Business Administration, Ohio State University, 1976. Doctor of Philosophy, Ohio State University, 1979.
Partner, owner Fellwa GmbH, Ingolstadt, Germany, 1972-1975. Lecturer Ohio State University, Columbus, 1977-1979. Professor Georgetown University, Washington, since 1980.
Senior trade advisor United States Department Commerce, Washington, 1986. Deputy assistant secretary International Trade Administration, United States Department Commerce, Washington, 1987-1989. Head United States delegation Organization of European Cooperation and Development Industry Committee, Paris, 1987-1989.
Chairman Foundation for International Business Education and Research, Washington, 2000-2001.
(This book is designed for business professionals that are...)
(Mastering Global Markets : Strategies For Todays Trade Gl...)
(Here are the strategies and techniques you need to go glo...)
Fellow Royal Society Arts. Member American Marketing Association (board directors), Academy Marketing Science (board governors), Cosmos Club.
Married Ilona Rosa Vigh, August 10, 1984. 1 child, Margaret Victoria.