Background
Hancock, Monte Floyd was born on November 14, 1953 in Dallas, Texas, United States. Son of Monte Floyd and Suzanna (Smith) Hancock.
(The first book for managers and technical professionals t...)
The first book for managers and technical professionals that teaches data mining in an accessible way and that explains how data mining drives next-generation customer relationship strategies. Data Mining Explained helps technically-proficient managers and IT professionals use powerful data mining technologies to solve important business challenges, most importantly to identify and better serve customer needs. Written by data mining experts, Data Mining Explained describes how companies in general and those in key vertical markets can design and build effective technical marketing and sales strategies and operations using data mining. Data Mining Explained makes vital and increasingly mainstream concepts and technologies accessible to a wide range of readers new to the topic. Readers will learn how data mining can help them find relationships and patterns, such as customer buying habits, within the huge stores of data they gather every day. Data Mining Explained helps readers understand how data mining is defining next-generation e-commerce and customer relationship management (CRM) and can revolutionize how organizations engage their customers. Teaches an increasingly mainstream technology to managers and technical professionals Explains how data mining unites customer relationship management (CRM) and business intelligence Describes how to develop a data mining strategy
http://www.amazon.com/gp/product/1555582311/?tag=2022091-20
Hancock, Monte Floyd was born on November 14, 1953 in Dallas, Texas, United States. Son of Monte Floyd and Suzanna (Smith) Hancock.
Bachelor in Mathematics, Rice U., 1976; Master of Science in Mathematics, Syracuse University, 1977.
Advanced engineer, Health Research Board-Singer, Inc., State College, Pennsylvania, 1979-1982; instructor computer science, Pennsylvania State University, State College, 1981-1982; associate principal engineer, Harris Corporation, Palm Bay, Florida, 1983-1987; chief scientist, director research and development, Computer Science Innovations, Inc., Palm Bay, since 1987. Adjunct faculty Rollins College, West Melbourne, Florida, since 1985. Seminar speaker Florida Parent Educators Association Convention, 1990-1997.
(The first book for managers and technical professionals t...)
Vice chairman, chairman Florida Parent Educators' Association, Pensacola, since 1987. Board of directors Home Education Foundation, director young peopl's research project, since 1991, NewCovenant Fellowship Church, Palm Bay, 1984-1989, 91-, elder, since 1988. Member American Science Affiliation (associate), Demolay (junior counselor 1971).
Married Sandra Kay Williams, August 21, 1976. Children: Benjamin Elliot, Katherine Elaine, Olivia Irene.