Background
Hecht, Norman Seymour was born on May 8, 1938 in Bronx, New York, United States. Son of David Aaron and Annette (Silverman) Hecht.
Hecht, Norman Seymour was born on May 8, 1938 in Bronx, New York, United States. Son of David Aaron and Annette (Silverman) Hecht.
Student, University Maryland, 1959—1960. Bachelor of Business Administration, City University of New York, 1966. Postgraduate in Business, Hofstra University, 1966—1967.
Media research supervisor Grey Advertising, New York City, 1961—1963. Associate media director Kenyon & Eckhardt, 1963—1965. Vice president media research Gardner Advertising, 1965—1967, St. Louis, 1965—1967.
Vice president & general manager Arbitron television, New York City, 1967—1980. President & founder Information and Analysis, Hicksville, 1980—1985. President AGB television Research, New York City, 1983—1985, Boston, 1983—1985, National Brand Scanning, Incorporated, New York York City, since 1986, Norman Hecht Research Inc., Hicksville, since 1987.
Consultant Post-Newsweek Stations, Washington, since 1980, Univision, Westinghouse, Multi-media, Cablevision Systems Incorporated, New York York City, since 1981. With United States Air Force, 1956-1959.
Member of Advertising Agency Media Research Council, Cable Advertising Bureau, Video Research Council-Advertising Research Foundation, Radio-television Research Council (honorary).
Married Elaine Eisenberg Hecht, May 7, 1958. Children: Kenneth, Laura.