Career
Olivier Robert-Murphy had his first taste of the music industry by financing his studies through chauffeuring music artists around Paris. After serving as an officer in the French Air Force, he began at Procter & Gamble as a Key Account Manager. From there, he joined the entertainment industry at PolyGram Video France.
Foreign 5 years, he marketed and launched hundreds of audio visual products.
Through the merger of PolyGram and Universal, he advanced to Vice President of Marketing at Universal Pictures International Video. Robert-Murphy joined Universal Music Group in 2001, where he launched the audio visual department.
He now heads the newly created department Global New Business. Olivier was chosen to be on the judging panel of the midem marketing campaign competition in January 2012.
Whilst at midem, Olivier also discussed how brand partnerships can help fight music piracy, with musicians not being just musicians, but creative individuals that can form broader partnerships with brands.
Olivier also highlighted the need for more innovation within music and brand partnerships in an interview with French marketing news agency Doc News. Robert-Murphy is also behind the ground-breaking "High Fidelity Pure Audio" initiative, an industry audio format dedicated to High-Definition music experience, using Blu-ray technology. Office the success from High Fidelity Pure Audio, Robert-Murphy has been appointed Chairman of the Pure Audio Industry Group.
In 2010 Olivier took part in documentary "Londres, Sixieme Ville Francaise" (London, Sixth City of France) on France 5 which portrayed French Nationals living and working in London.
The English capital has become the sixth French city by population with over 300,000 French people living there. Olivier is a keen drummer and plays for a blues band in London.
He actively participates in Taekwondo competitions and is an avid Skier and football (soccer) fan, both watching and playing.
