Log In

Penelope Pence Smith Edit Profile

Advertising executive

Penelope Pence Smith, American advertising executive. Member of Peninsula Marketing Association, Peninsula Women in Advertising (president 1983).

Background

Smith, Penelope Pence was born on January 23, 1943 in Salt Lake City. Daughter of Joseph Thomas and Carol Gretchen (Hofmann) Pence.

Education

Bachelor, University Washington, 1963. Master of Arts, Annenberg School Communications, University Southern California, 1977.

Career

Assistant media buyer J. Walter Thompson Advertising, Los Angeles, 1963—1964. Public relations director John Lithen Corporation, Beverly Hills, 1964—1965. Public service director Metromedia KTTV, Los Angeles, 1965—1966.

Associate producer Winchell-Mahoney Show, Metromedia KTTV, 1966—1967. Associate editor Sterling Publications, Tarzana, 1967—1974. Special features correspondent New York Times, 1972—1975.

Manager product promotion Informatics Inc., Canoga Park, California, 1975—1979. Manager marketing communications Rexon Business Machines Corporation, Culver City, 1979—1980. Accountant manager Keye-Donna Pearlstein Inc., Beverly Hills, 1980—1981.

Accountant executive Tycer-Fultz-Bellack, Palo Alto, 1981—1982. Vice president marketing and accountant services Franson & Associates, San Jose, 1982—1984. Vice president client services Doug Gotthoffer & Company, Palo Alto, 1984—1985.

President Smith & Shows, Menlo Park, since 1985.

Membership

Member of Peninsula Marketing Association, Peninsula Women in Advertising (president 1983).

Connections

father:
Joseph Thomas Pence

mother:
Carol Gretchen (Hofmann) Pence