Background
Azuike was born in Surulere, Lagos, Nigeria. His mother is half German and half Ukrainian and his father Nigerian.
Azuike was born in Surulere, Lagos, Nigeria. His mother is half German and half Ukrainian and his father Nigerian.
Azuike studied Law with French Law at University College, London, and obtained his Low Pin Count at Nottingham University in 2002.
In 2014, Azuike was cited as one of the "100 Most Influential Africans" by New African magazine
He began his career as a lawyer for Shearman & Sterling Limited Liability Partnership in London and Singapore, then Clifford Chance Limited Liability Partnership in Amsterdam and in 2007 moved to the United States to return to work for Shearman & Sterling Limited Liability Partnership in New New York In 2008, Azuike moved back to the Netherlands from New York with his girlfriend Mette te Velde to co-found the Strawberry Earth foundation. A blog, store, events and Puerto Rico company linking sustainable businesses and initiatives with young and influential creatives all over the world.
Azuike also joined Radio Netherlands Worldwide in 2008 as a trainee, part-time radio journalist, cutting his teeth on a daily news programme and subsequently a weekly magazine programme called Bridges With Africa.
Frustrated by the what he felt was the unbalanced and often “inaccurate portrayal of Africa in Western media”, Azuike persuaded Repertorium der Nedelandse Wijsbegeerte to let him create a satirical video blog about African news, views and people, a concept inspired by United States satirical news shows such as The Daily Show with Jon Stewart. What’s Up Africa was the result - a YouTube video blog launched by Azuike in conjunction with Repertorium der Nedelandse Wijsbegeerte in March 2011 covering African news and political satire.
In 2013, Azuike was invited to speak at a variety of TEDx events including TEDxEuston, where he spoke on the same stage as the Nigerian Finance Minister, Ngozi Okonjo-Iweala. In 2014, Azuike was also invited to host the live TEDxHague Academy event at the Peace Palace in The Hague.
In January 2012, Azuike was recognised by TheRoot.com as one of the top 25 bloggers to watch.
And he was also cited as one of the 100 Most Influential Africans 2014 by New African magazine
From January 2015, What’s Up Africa will be incorporated as a weekly segment within the British Broadcasting Corporation World News television show, Focus on Africa.