Background
Riesz, Peter Charles was born on April 30, 1937 in Orange, New Jersey, United States. Son of Kolman and Ellen (Wachs) Riesz.
Riesz, Peter Charles was born on April 30, 1937 in Orange, New Jersey, United States. Son of Kolman and Ellen (Wachs) Riesz.
Bachelor of Science, Rutgers University, 1958. Master of Business Administration, Columbia University, 1963. Doctor of Philosophy, Columbia University, 1971.
From assistant professor to associate professor University Iowa, Iowa City, 1968-1980, professor marketing, 1980—2007, chairman department marketing, 1981-1987, Williams professor teaching, 1994-1997, professor emeritus, since 2007. Visiting professor Boston University, 1974-1975, Duke University, Durham, North Carolina, 1984-1985. Guest professor Meiji University, Japan, summer 2004.
Consultant in field.
Member American Chemical Society, American Marketing Association.
Married Elizabeth Strider Dunkman, December 28, 1968. Children— Sarah Kathleen.