Background
Manoff, Richard Kalman was born on June 24, 1916 in Brooklyn. Son of Kalman and Sarah (Glatman) Manoff.
(from the back cover: "How can modern marketing techniques...)
from the back cover: "How can modern marketing techniques be applied to the problems of public health and nutrition practices? 'Social Marketing' establishes, for the first time, comprehensive guidelines that strengthen current public health programs. It covers the entire spectrum of the social marketing process ranging from the theory and background, to the tools and techniques that help you add far-reaching dimensions to your activities."
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consultant officer writer advertising executive
Manoff, Richard Kalman was born on June 24, 1916 in Brooklyn. Son of Kalman and Sarah (Glatman) Manoff.
Bachelor of Science, City College of New York, 1937; Master of Science, City College of New York, 1940.
Assistant regional director, War Manpower Commission, 1942-1945;
marketing director, Welch Grape Juice Company, 1949-1953;
vice president, Kenyon & Eckhardt Advertising, New York City, 1953-1956;
president, Chairman of the Board, Richard K. Manoff Inc. Advertising, New York City, from 1956;
now president, Manoff International Inc.
special advisory marketing and communications to executive director, United Nations International Children’s Emergency Fund, since 1980. Director Thomas J. Lipton, Inc.
Adjunct Professor department health Sciences Sargent College Allied Health Professions, Boston University, since 1978. Lecturer public health Columbia University School Medicine, 1982-1983. Member of the United States delegate Food and Agriculture Organization (of the United Nations) World Conference, Rome, Italy, 1966.
Special advisor United Nations International Children’s Emergency Fund and World Health Organization, 1968-1978. Consultant special mission to Food and Agriculture Ministry, Government India, Agency for International Development, 1969. Ford Foundation offices Public Education Public Broadcasting for children's television.
Participant 1st World Conference on Social Communication for Development Mass Communications, Mexico, 1970, 7th Asian Advertising Congress, Delhi, 1970, 3d Western Hemisphere Nutrition Congress, Florida, 1971, International Conference Nutrition, National Development and Planning, Massachusetts Institute Technology, 1971, Symposium Eating Patterns and Their Influence on Purchasing Behavior and Nutrition, Nevada, 1971, Nutrition Workshop, Agency for International Development, 1971, 9th Annual Summer Workshop Family Planning, 1971, 4th & 5th Seminar Workshop on Management and Planning of Population Family Planning Programs, 1971, New Products Symposium,1971, Communication Seminar series Cornell Univercity, 1971, Exploration TheFrontiers of Nutritional Education Seminar, 1972, 9th International Congress of Nutrition, Mexico, 1972, East-West Center Commercial Resources Conference on Family Planning, Hawaii, 1972. Protein advisory group United Nations Systems AnnualMtg., 1973. Member panel White House Conference Food, Nutrition and Health,1969.
Member Secretary's Advisory Committee on Population Affairs, Department Department of Health, Education and Welfare, 1971-1976. Member of advisory committee Population Reference Bureau, Washington, since 1977, Population Institute, since 1980. Member Nelson A. Rockefeller's Commision on Critical Choices for Americans.
Consultant HRSA Healthy Start Campaign to reduce infant mortality, 1991. Board directors Population Comm. International; Martin J. Forman Memorial lecturer, Washington, 1993.
(from the back cover: "How can modern marketing techniques...)
( Drawing on 20 years of experience in the U.S. and the T...)
Board of directors Planned Parenthood World Population, Pathfinder Fund, Boston, 1977-1980, United Nutrition Education Foundation, Alexandria, Virginia, since 1978. Member commission on international nutrition programs NAS-National Research Council, 1973. Founder, member Committee for Shakespeare Festival, New York City.
Board visitors Graduate school and University Center, CUNY. Member of advisory board, consultant to the president Henry J. Kaiser Family Foundation, 1987-1991. Director City College Fund, since 1990.
Member American Association Advertising Agilysys (governor since 1967, secretary-treasurer since 1975), Population Communications International (director since 1992), Friars Club, Harmonie Club (New York City), Century Association
ALSO (Mailing)
Richard Kalman Manoff
PO Box 1276
14 Donahue Rd
Litchfield, CT 06759 M C.
Married Lucy B. Deutscher, November 27, 1942. Children: Robert K., Gregory P.